Friday, February 19, 2016

Marketing for Educators

Okay, I just HAVE TO write up a post about a really cool online course I just took called "Marketing for Educators."  If you’re looking to take your side business to the next level, I highly recommend taking this course.  Even if you aren’t an educator, this e-course will give you the confidence to apply your current skills and experience into growing your business.

Most marketing information and courses are aimed at people who have a different skill set and more time on their hands.  Everything in this e-course can be done after in the evenings or on the weekends, which is exactly when you will be working to grow your business any way!

Over five lessons you will learn the basics of marketing your product or service including homework assignments to move you along in the process.  The part I love is that you can do these assignments 

Once you’ve completed the course, you will have:

·       a professional business card

·       a prepared an “elevator pitch”

·       created a list of potential customers

·       written a marketing email

The retail price of the course is $25, but using my code SCOOTER, you’ll receive $5 off the cost of the course. The best part is you can access the course at anytime and use the lessons for any business from photography (like me!) to an Etsy shop and everything in between.

Seriously, this course was SO HELPFUL to me for my photography business.  I also have an Etsy shop for some digital prints I do, and I'm planning on applying this e-course for that as well.

Anywho, I don't do "sponsored", ever! --but I thought this one was worthy enough of a blog post by me :)  And, I guess it's not even really sponsored--I'm not reaping any monetary benefits or anything from it (just giving YOU a discount if you use it!), I'm just endorsing it I guess I should say.  It really is a very handy course that I think would be super beneficial for anyone wanting to market their small/side business!

If you take the course (don't forget to use the code SCOOTER for $5 off!!) please let me know what you think of it!  I'm anxious to hear! :)

Monday, February 1, 2016


This semester I teach a computer graphics course...which is really fun, because it's oodles of Photoshop (or Pixlr, which is essentially an equally as awesome ONLINE Photoshop program that is FREE!!) fun and all of the computer-techie stuff I enjoy doing in my regular life.  (Side note: it's so incredibly awesome that I get to teach classes that I am not only interested in, but actually do in my personal time so it's fun to teach and show students how to use these programs to better and enhance the things they're doing in school (or outside of school too!))

Anyways, so this year I decided to launch an 'iPhoneography' course for my students -- basically, I walk through some ins and outs of taking good pictures (and editing them!) with their iPhones (or smart phones, it's basically the same stuff regardless of what device you have).

I had posted that I was doing this on a few of my social media channels, and I got several friends asking me about the course I wrote and if they could have a copy of I decided to whip it up as a blog post here so I could 1. quick reference it if need be 2. pass it along to my friends who were asking about it 3. maybe it'll be useful to other tech teachers out there to use in their own classrooms!

The presentation I made (click here for the direct link to it) is pretty self-explanatory I think...I tried to make it as easy to self-navigate as possible, so that my students had a very information-packed guide to reference if they needed to go back to anything we went over.

My students will be starting this project soon and I cannot WAIT to see what they come up with (hint: the project asks them to put to the test everything we went over in the iPhoneography they'll have to play with unique perspectives, use sun flares, etc...).

I'd love some feedback on my iPhoneography guide too if you want to give it!  Is there anything I left out?!  Or anything I got wrong?!  Or something that you'd like to see me talk more about?!  I'm open!  Let me know and I'll add it--cause that's the beauty of Google Slides, I can add it and it auto-updates on your end with the presentation link so no need to re-post or re-send out the presentation...pretty cool, eh?!! If you're not using Google Drive, you really REALLY should be...but that's a post for another day! :)
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